Dictionary
bait and switch
noun
: a selling method in which a customer is attracted by the advertisement of a low-priced product but then is encouraged to buy a more expensive one
Full Definition of BAIT AND SWITCH
1
: a sales tactic in which a customer is attracted by the advertisement of a low-priced item but is then encouraged to buy a higher-priced one
2
: the ploy of offering a person something desirable to gain favor (as political support) then thwarting expectations with something less desirable
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First Known Use of BAIT AND SWITCH
1967
Rhymes with BAIT AND SWITCH
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